Proposal · The Vault Media Co

A growth plan for Sagoo & Co

What is holding the business back today, the system we would build to fix it, and what it costs.

Prepared for Anoop10 November 2026All amounts AUD

Where you are now

When we met, you told us three things are in the way

“Fix Google… it's always going up and down.”

Buyers search for a buyer's agent and find someone else.

“I send them an email or whatever and a follow-up call.”

Every enquiry is answered by hand, when you have time.

“I've been doing everything myself.”

Website, CRM and ads are all on you, with no time left over.

NextYou have one client signed and want a lot more going on. Our answer is one system with three parts, one for each of these.

The whole plan

One system, three words

1

Growth

Get found. More of the right buyers see you, on Google and on social.

2

Conversion

Get the enquiry. Every person who looks gets a fast reply and an easy way to book.

3

Optimisation

Get better every month. We read the numbers and change what isn't working.

NextHow the three fit together, using one buyer as the example.

How the three fit together

Follow one buyer, from first seeing you to signing

Finds youa reel or Google Enquireson the website Gets a replybooks, is reminded Signsagreement and fee Settlesreviews, refers others We adjustresults checked what we learn goes back into the next month 1 GROWTH 2 CONVERSION 1 GROWTH AGAIN 3 OPTIMISATION
Growth brings the buyer in. Conversion looks after them until they sign. Optimisation makes next month better.

NextWe go through the three in that order. For each one: your problem, why, and what we do. It comes in three sizes, Basic, Premium and Platinum, priced at the end.

1 Growth2 Conversion3 OptimisationYour problem

Part 1 · Growth: get found

Buyers search for a buyer's agent near you, and you aren't there

20+ Vineyard 20+ Box Hill 20+ Gables 20+ Annangrove 20+ Kenthurst 20+ Marsden Park 20+ Schofields 20+ Rouse Hill 20+ North Kellyville 20+ Glenhaven 20+ Dean Park 20+ Quakers Hill 20+ Stanhope Gardens 20+ Kellyville 20+ Castle Hill 12+ Rooty Hill 12+ Doonside 12+ Kings Langley 12+ Baulkham Hills 12+ West Pennant Hills 12+ Minchinbury 12+ Blacktown 12+ Seven Hills 12+ Winston Hills 12+ North Rocks
red: you are not in the results at that spot

In your words

“Even though I'm better than them…”

“I even got seven reviews on it… but you can't see it.”

We searched “buyers agent” on Google Maps from 25 spots around the Hills. “20+” means you were not in the first 20 results there. “12+” means not in the first 12.

Searched on 9 Nov 2026. The dashed rows used a quicker scan that only reads the first 12 results.

1 Growth2 Conversion3 OptimisationWhy

“Being on Google” is three different spots, and each works differently

buyers agent near me Sponsored 1 2 3 The ad spot Paid. Shows within days of switching on. The map (what the last slide measured) Free. Takes months. Goes on distance and address. The website links Free. Takes months. Each page ranks for one topic.
Your Google listing hides its address, and the map leans on address and distance. That is why seven good reviews are not enough on their own. Whether to show an address is a choice we would talk through with you.

1 Growth2 Conversion3 OptimisationWhat we do

We'd start with the ad spot, which works in days. The map takes months.

YOUR FACEBOOK AND INSTAGRAM ADS Scrolling, not looking Wasn't thinking about a buyer's agent until your ad came up. You have this. Four leads in a weekend. + GOOGLE SEARCH buyers agent near me Searching, wants help now Typed it in. Ready to talk to someone. Missing today. Someone else gets that call.
Your own Facebook and Instagram ads reach people who aren't looking yet, so they stay. Google's ad spot reaches the ones who are searching now. The map work sits in a different plan, which we show you at the end.

1 Growth2 Conversion3 OptimisationWhat we do

Growth: everything we do to get you found

It comes in three sizes: Basic, Premium and Platinum. A tag after a line shows which sizes include it. No tag means all three.

On Google

  • The ad spot. Google Ads in your own account: keywords, campaigns, ad copy. Premium, Platinum
  • The map. Google listing tune-up, a page for each suburb, local directory listings. Basic
  • The website links. A new blog post every week. Premium, Platinum
  • Reviews and referral tracking.

On social

  • Reels, swipe-through posts and stories every month. Arman and Leslie from our team are at every shoot.
  • Profile refresh, and reels also posted to Facebook. Basic
  • Facebook and Instagram ads run for you, including ads shown again to past visitors. Platinum
  • YouTube films with Shorts, LinkedIn posts, a quarterly photoshoot, client-win videos. Platinum

NextNow more buyers are finding you. So what happens when they get in touch?

1 Growth2 Conversion3 OptimisationYour problem

Part 2 · Conversion: get the enquiry

A buyer lands on a homepage you don't like, enquires, then waits for you

“I was never happy with the homepage.”

You called it “a bit too busy”. A buyer who arrives has to work out where to go.

Then every reply waits until you have time.

You email and call each one by hand. Some people enquire and never book.

1 Growth2 Conversion3 OptimisationWhy

Search brings few enquiries and each is worth a lot, so a slow reply is expensive

5
new enquiries a month is our estimate from Google Ads on a $1,200 budget.
$15k
is about what one client pays you, as you told us.

What that means

  • Buyers who search usually contact more than one agent.
  • The one who replies first tends to get the call.
  • So the first reply has to be instant, even when you are busy.

Five a month is our estimate, based on how often people search for a buyer's agent in your area. It is not a promise.

1 Growth2 Conversion3 OptimisationWhat we do

Conversion: everything we do so no enquiry is missed

The website

  • The new website we showed you, with no build charge, hosted while your plan is active.
  • Every enquiry sent straight to your phone.
  • A page built for the ads to send people to, with tracking of which ad led to each call or form. Premium, Platinum

The follow-up

  • An instant reply to each enquiry, and a text back when you miss a call.
  • Online booking, text reminders, and rebooking when someone doesn't show.
  • After the call: agreement and fee steps, client updates, long-term follow-up, a compliance checklist.
  • “Comment PRICE”. Someone comments PRICE on a post and gets an automatic reply. Premium
  • A CRM that tags where each lead came from and follows up by SMS and email. Social comments answered within 24 hours. Platinum

NextNow every enquiry is looked after. So how does it keep improving without you running it?

1 Growth2 Conversion3 OptimisationYour problem

Part 3 · Optimisation: get better every month

To keep sight of everything, you have to do everything

“I want to be able to know where my stuff is.”

You want to keep sight of everything. Today the only way to do that is to do it all yourself.

  • You built the website, the CRM and the ads yourself.
  • Each one only gets better when you find time for it.
  • There is no single report that shows what is working.

1 Growth2 Conversion3 OptimisationWhy

Nothing improves unless someone checks it every month. Today that someone is you.

MONTH 1 MONTH 2 MONTH 3 Set up once then left alone Launchwebsite, ads, content nobody checks nobody checks Checked monthly by us, not by you Launchwebsite, ads, content Check, change, reportads tuned on real data Check, change, reportkeep what works
Ads need a few weeks of results before anyone can tell what to change, and search takes months. So the checking has to be regular.

1 Growth2 Conversion3 OptimisationWhat we do

Optimisation: what we check and change, and what you see

What you see

  • A report every month showing what happened.
  • A map ranking report and a call to go through it. Basic
  • A 30-minute strategy call every month. Premium
  • One combined report across Google, Facebook and Instagram. Platinum

What we change

  • One update to your website every month.
  • A weekly check of what people typed before clicking your ad. Premium, Platinum
  • New ad tests every month, with a report and a call. Premium, Platinum
  • New ad versions every month, on Facebook and Instagram too. Platinum

NextThat is the whole system. Here it is on one page, then how much of it each plan gives you.

The system again

Three words, and what you get from each

Growth

  • Google work, so buyers who search can find you
  • New content going out every month
  • Reviews and referrals tracked

Conversion

  • A website built to get enquiries
  • An instant reply to every enquiry
  • Booking, reminders and follow-up handled for you

Optimisation

  • A report every month
  • Ads and search checked and tuned
  • You see what is working without doing it yourself

NextThe three plans. Each one is a different amount of these three.

The three plans

Each plan is a different amount of the same three words

Basic

$1,800 /month

no ad budget

  • Growth: the map and local search, 8 reels a month
  • Conversion: new website, instant replies, booking and follow-up
  • Optimisation: monthly report, ranking call

Premium · where we'd start

$2,200 /month

includes $1,200 ad budget, paid to Google

  • Growth: Google Ads, weekly blog, 12 reels a month
  • Conversion: everything in Basic, plus an ad landing page with tracking
  • Optimisation: weekly ad checks, monthly tests, strategy call

Platinum

$3,400 /month

includes $1,800 ad budget, paid to Google and Facebook

  • Growth: Google, Facebook and Instagram ads, 18 reels, YouTube films
  • Conversion: adds a CRM with SMS and email follow-up
  • Optimisation: new ad versions monthly, one combined report

Our pickPremium, because the ad spot reaches searching buyers within days. Basic works on the map instead, which takes months. No plan has both.

What it costs

Each monthly figure is everything you spend: our fee plus your ad budget

BasicPremiumPlatinum
Monthly total$1,800$2,200$3,400
Of that, our service fee$1,800$1,000$1,600
Of that, ad budget you pay direct to Google$0$1,200$1,200
Of that, ad budget you pay direct to Facebook and Instagram$0$0$600
One-off setup for the ads, first month only$0$600$900
Month 1 total, with setup$1,800$2,800$4,300
First three months in total$5,400$7,200$11,100

On Basic, all $1,800 is our work, including the map and local search. On Premium, $1,200 of the $2,200 is ad budget that goes to Google, not to us. One client at about $15k is more than three months of any plan.

The website has no build charge on any plan. Setup covers the ad accounts and tracking, plus the CRM on Platinum. Three-month minimum. No GST is added to our fee. Totals assume the full ad budget is spent.

Straight answers

What you own, what we don't promise, what's still open

You own it

  • Your domain stays yours.
  • The website we showed you is yours to keep, even if you don't sign up.
  • The Google Ads account is in your name.
  • You pay Google, Facebook and Instagram direct.

What we don't promise

  • A set number of leads, rankings, sales or revenue.
  • A date for showing on the map.
  • The compliance checklist is a checklist, not legal advice.

Still to settle together

  • When the setup fee is paid.
  • Start date and first-month ad spend.
  • Cancellation, renewal and notice.
  • Website handover and hosting if you leave.
  • How this fits with your HubSpot and your current site.

How we start

What happens next: four steps

1

Pick a plan

Tell us which of the three fits.

2

Settle the open items

Start date, setup payment, cancellation terms, your HubSpot.

3

Sign the agreement

Plain terms, three-month minimum.

4

Shoot, build, launch

Arman and Leslie come to you for the first shoot. Website, follow-up and ads go live.

Your moveTell us which plan fits, or ask us anything first: info.thevaultmedia@gmail.com

End of the proposal

That is the proposal. The slides after this are extra detail, if you want it.

What every plan includes, how much content each plan makes, the nine automatic follow-ups, and a plan-by-plan comparison.

Appendix · the fine detail

In every plan, and what Platinum still needs confirmed

In every plan

  • New website with no build charge, hosted while the plan is active
  • One website update a month
  • Website enquiries delivered to your phone
  • The nine automatic follow-ups
  • Three-month minimum

Platinum, to confirm

  • How many filming sessions
  • How many Shorts and LinkedIn posts
  • Who covers the 24-hour replies
  • Whether “Comment PRICE” and the strategy call are included

Appendix · content

Content each month, by plan

BasicPremiumPlatinum
Reels8 + 1 animated12 + 1 animated18 + 2 animated
Swipe-through posts468
Stories3 a week5 a weekDaily
Filming sessions12To confirm
Also includedProfile refresh, reels also posted to Facebook“Comment PRICE” replies, weekly blog2 YouTube films with Shorts, LinkedIn posts, quarterly photoshoot, client-win videos, replies in 24 hours

Arman and Leslie attend every shoot. Each plan's numbers replace the plan below. They do not add together.

Appendix · automations

The nine automatic follow-ups in every plan

  • Enquiry acknowledgement
  • Missed-call text-back
  • Scheduling and text reminders
  • No-show rebooking
  • Agreement and engagement-fee workflow
  • Pipeline and client updates
  • Longer-term buyer follow-up
  • Reviews and referral tracking
  • Compliance checklist

The tools behind each one, and who runs it, are confirmed before the contract.

Appendix · plan by plan

Growth, plan by plan

What we doBasicPremiumPlatinum
Reels, swipe-through posts and stories every month, filmed by Arman and Leslie●●●
Profile refresh, reels also posted to Facebook●
The map: Google profile tune-up, a page for each suburb, local directory listings●
The ad spot: Google Ads in your own account, keywords, campaigns, ad copy●●
The website links: a new blog post every week●●
Facebook and Instagram ads run for you, including ads shown again to past visitors●
YouTube films with Shorts, LinkedIn posts, quarterly photoshoot, client-win videos●
Reviews and referral tracking●●●

Appendix · plan by plan

Conversion, plan by plan

What we doBasicPremiumPlatinum
A new website with no build charge, hosted while your plan is active●●●
Every website enquiry sent straight to your phone●●●
An instant reply to each enquiry, and a text back when you miss a call●●●
Online booking, text reminders, and rebooking when someone doesn't show●●●
Agreement and fee workflow, client updates, long-term follow-up, compliance checklist●●●
A page built for the ads to send people to, and tracking of which ad led to each call or form●●
Automatic replies when someone comments “PRICE” on a post●being confirmed
A CRM that tags where each lead came from and follows up by SMS and email. Social comments and messages answered within 24 hours●

Appendix · plan by plan

Optimisation, plan by plan

What we doBasicPremiumPlatinum
A report every month showing what happened●●●
One update to your website every month●●●
A monthly map ranking report and a call to go through it●
A weekly check of what people typed before clicking your ad●●
New ad tests every month, with a report and a call●●
A 30-minute strategy call every month●being confirmed
New ad versions every month on Google, Facebook and Instagram●
One combined report across Google, Facebook and Instagram●